SaaS onboarding email sequence · 7 messages
7-message PLG-focused onboarding sequence that lifts free-trial conversion 2-3×. CC-BY.
7-email trial onboarding sequence · D0 welcome, D1 aha moment, D3 activation push, D7 use-case map, D14 trial-end, D15 last-chance, D30 reactivation. Subject + body + CTA for each.
WHAT'S INSIDE
- ·7 messages · D0 / D1 / D3 / D7 / D14 / D15 / D30
- ·A/B subject pair per message
- ·Aha-moment send trigger (not just time)
- ·Re-engagement sequence for reactivation
- ·Personalization token map
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